Over 250 million adults in the United States with multiple emails tied to various postal addresses results in over 1 billion combinations of emails and postal addresses. By NCOA'ing our postal addresses and validating our emails, we can identify current email and postal matches to filter out any invalid records.
Our partners receive a name, postal and email address as part of their registration process. Data submitted through web forms, surveys, subscription databases, sweepstakes, etc. are recorded with a time-stamp, IP address, and the original source.
We collect billions of data points to provide customers with valuable demographic and household data on 80% of all US emails.
Leveraging AtData’s identity graph, we use advanced algorithms and machine learning to package data points and match them to the appropriate email address, postal address, cookie or mobile advertising ID. We only match data to a point of contact when we are at least 90% confident about the association.
We check and rebuild our database, storing the refined data in our cloud-based, fault-tolerant, distributed key-value store. In other words, our database is incredibly secure, fast and reliable.
Once we have normalized and organized the data, we build identity products to help clients break into new channels. With these increased opportunities, our clients can expand their reach into social networks and automated direct mail.
Our massive historical database is complex and provides options for most current or multiple matched data fields. Enjoy white gloved treatment as our team helps you customize your data with results that best fit your needs.
When we receive a query with an email or postal address, our system looks up the record in our database and returns the requested data fields in under 100 milliseconds, faster than it takes to load a web page. Our service is ISO 27001 and SOC2 certified, so your data is processed safely and securely.