Can Customer Data Help Build Trust With New Contacts? [Video]

October 5, 2016
By Phil Davis

Customer_Data_Build_Trust.jpgThe first few correspondences with a new contact are the most important of the entire relationship. If done well, these interactions will pave the foundation for lifelong loyalty and repeat business. But, if done improperly, these interactions can kill the relationship before it even has a chance to blossom. And, as you probably already guessed, customer data plays a major role. So if you’re wondering if data can help you build trust—the answer is yes, and also no. Confused? No worries! In today’s video I’m breaking it all down. Check it out:

 

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